Meritage Homes Corporation

Online Marketing Senior Director

Job ID


From the homes we build to the careers we offer, we’re about doing things that actually make a difference in your life and the way you live. Meritage Homes is a thriving company that believes in building beautiful, incredibly innovative and energy-efficient homes people adore. 


We were the first national top 10 homebuilder to have every home we build be 100% ENERGY STAR® certified. And with more than 100,000 homes built, our focus, since day one, has been to build incredible new homes and communities in prime locations for fantastic prices. But more than anything, we build energy-efficient homes and communities for people who appreciate a home being built the way it can, and should, be built. And for the staff at Meritage Homes that make this all possible, we believe in having the same standards of quality and reward that make for an enjoyable career.


When joining Meritage Homes, you and your career can benefit in a number of ways, including:

  • An entrepreneurial work environment that encourages creativity and innovative ideas from every level
  • A competitive drive to be the best
  • Pride in delivering a quality product that benefits people and the environment, superior service, and exceptional value
  • Top-notch benefits
  • The opportunity to further your career in a growing national organization
  • Team atmosphere where every individual is considered a vital asse


  • Experience creating and leading overall digital marketing strategy and execution
  • Manage digital marketing website content and SEO optimization
  • Utilize data to maximize website marketing within budget to optimize lead funnel management
  • Create and manage social media strategy and plan
  • Leader in space with solid understanding of standard tools and techniques to continually improve online marketing performance in all areas.
  • Strategic leader able to collaborate with other leaders in Marketing department, cross functional department leads and vendors to execute on plan.
  • Must be able to lead, influence and gain adoption from senior level executives.
  • Comfortable working in a matrix environment that includes gaining stakeholder feedback and suppor for multiple functions across the organization.
  • Experience managing a small team
  • Must be able to operate at a full strategic level, while also managing the plan and sometimes operate “in the weeds.”
  • Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties, responsibilities an activities may change at any time with or without notice.


  • Bachelor’s degree in Business, Marketing, Communications, or related field
  • Minimum of five years of relevant work experience online/digital marketing in leadership roles; B2C experience
  • Very strong strategic and execution skills
  • Very strong communication skills (written and verbal)
  • Very strong results optimization and budget management skills
  • Team and vendor management skills
  • Ability to establish and manage priorities and drive projects to completion
  • Experience in an environment that requires execution across multiple locations, like retail, homebuilding, etc.
  • Must have knowledge and experience in online marketing and must be able to use a computer and be
    proficient in the software programs that the company uses such as Word and Excel
  • Background in Google Analytics, AdWords, Excel (pivot tables), and SQL (basic queries) highly preferred
  • Strong Oral/Written Communication and Interpersonal, and Customer Service skills; ability to
    communicate effectively with a high degree of professionalism
  •  Thrive in a fast-paced environment where one is constantly learning and solving new business challenges
    and working on projects and problems not encountered before.
  • Take initiative on owning projects and excel at building out best practices and processes by sharing
    newly-created documentation for new projects.
  • Be flexible and able to manage projects independently and provide leadership for cross-functional team
  • Frequent interactions with a wide variety of internal and external contacts, with all levels of authority and
  • Team Player; and demonstrated ability to work within cross-functional teams
  • Must have strong analytical skills to assess and drive informed decision making.
  • Results-oriented, accurate, with keen attention to detail
  • Self directed; takes initiative, proactively addresses problems



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